{"id":5916,"date":"2024-12-25T06:28:42","date_gmt":"2024-12-24T22:28:42","guid":{"rendered":"https:\/\/www.microsine.com\/glass-facade-display-solution-bank-of-montreal-opens-in-downtown-toronto-250m%c2%b2-muxwave-holographic-invisible-screen-captures-attention\/"},"modified":"2025-11-10T17:53:17","modified_gmt":"2025-11-10T09:53:17","slug":"el-banco-de-montreal-abre-sus-puertas-en-el-centro-de-toronto-una-pantalla-invisible-holografica-muxwave-de-250-m%c2%b2-capta-la-atencion-de-los-visitantes","status":"publish","type":"post","link":"https:\/\/www.muxwave.com\/es\/glass-facade-display-solution-bank-of-montreal-opens-in-downtown-toronto-250m%c2%b2-muxwave-holographic-invisible-screen-captures-attention\/","title":{"rendered":"Soluci\u00f3n de visualizaci\u00f3n en fachada de vidrio | Bank of Montreal abre sus puertas en el centro de Toronto: 250 m\u00b2 de pantalla hologr\u00e1fica invisible MUXWAVE captan la atenci\u00f3n"},"content":{"rendered":"
\"\"<\/figure>\n\n\n\n

El Banco de Montreal (BMO) ha inaugurado oficialmente su nueva sucursal en Toronto Eaton Centre, situada junto a Yonge-Dundas Square. Esta zona, similar a Times Square en Nueva York, es un centro de anuncios din\u00e1micos.<\/p>\n\n\n\n

Pantalla invisible hologr\u00e1fica de MUXWAVE<\/a> se ha instalado en la fachada acristalada y las superficies acristaladas interiores del centro comercial, cubriendo una impresionante superficie total de casi 250 m\u00b2 con un paso de p\u00edxel de 3,9 mm. Con un dise\u00f1o de gran transparencia, ultrafino y ligero, la pantalla se adhiere a la superficie de cristal, lo que permite que las ventanas muestren im\u00e1genes manteniendo la visibilidad desde el interior y la iluminaci\u00f3n natural. Gracias a un dise\u00f1o de contenidos especializado, la pantalla crea un efecto visual de realidad aumentada a simple vista, que hace que las im\u00e1genes parezcan flotar en el espacio y se mezclen a la perfecci\u00f3n con el entorno circundante.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

La pantalla hologr\u00e1fica invisible utiliza materiales ultrafinos y ligeros y tecnolog\u00eda de conducci\u00f3n est\u00e1tica para controlar la pantalla LED. Cada p\u00edxel est\u00e1 controlado por un circuito integrado independiente, con 65.536 circuitos integrados por metro cuadrado a un paso de p\u00edxel de 3,91 mm. A diferencia del escaneado din\u00e1mico convencional, nuestro escaneado est\u00e1tico ofrece niveles de escala de grises superiores y una calidad de imagen estable.<\/p>\n\n\n\n

En enero de 2024, se instal\u00f3 una pantalla de bienvenida de 193 m\u00b2 en la entrada sur del recinto ferial ISE de Barcelona (Espa\u00f1a). Adem\u00e1s de ese proyecto, esta pantalla transparente en Toronto es la mayor soluci\u00f3n de visualizaci\u00f3n en fachada de cristal de MUXWAVE en Norteam\u00e9rica hasta la fecha. El producto ha ganado anteriormente el premio iF Design Award 2022 y fue reconocido como \"Proyecto de se\u00f1alizaci\u00f3n digital del a\u00f1o\" en los premios AV Awards 2024.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Extendemos nuestra gratitud a Stingray, Bank of Montreal, Shawn O'Brien, Diego Borrego, Robin Salter, Mathieu Gaboury, Dale Hrynyk e IA Interior Architects por su colaboraci\u00f3n en la realizaci\u00f3n de este extraordinario proyecto.<\/p>\n\n\n\n

De cara al futuro, prevemos m\u00e1s aplicaciones en escenarios similares, sobre todo en expositores comerciales, espacios de venta al por menor, escenograf\u00eda y exposiciones digitales. Gracias a su capacidad para realzar el atractivo visual mediante tecnolog\u00eda punta, esta soluci\u00f3n promete integrar la creatividad con la funcionalidad en diversos campos. Prepara el camino para una mayor integraci\u00f3n de los espacios digitales y f\u00edsicos, ofreciendo nuevas posibilidades para la publicidad, la visualizaci\u00f3n de informaci\u00f3n y las experiencias interactivas.<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

The Bank of Montreal (BMO) has officially opened its new 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