The retail industry is constantly exploring innovative models to create new scenarios that redefine the consumer experience. Leveraging transparent display technology and naked-eye AR visuals, MUXWAVE’s holographic invisible screen, combined with intelligent interactive features, transforms retail storefronts into futuristic and creative AR display spaces. Whether for window displays, product showcases, brand launches, or pop-up events, its stunning visual effects captivate passersby, driving engagement and breathing new life into brand marketing.
MUXWAVE is dedicated to advancing the digital and immersive transformation of retail spaces. From high-end flagship stores to commercial complexes, MUXWAVE’s holographic invisible screens have been deployed in a variety of applications, offering consumers innovative transparent display experiences. By inspiring shopping desire, the solution empowers the retail industry to move toward a digitalized future.
Changsha Yuelu Mountain Cultural and Creative Store
M6 • 16.8㎡
Climbing Yuelu Mountain, the transparent aesthetics reflect the red leaves, offering customers a uniquely cultural shopping experience. This creates an immersive retail space that blends cultural and commercial value seamlessly.
ELLE China Flagship Store
M6 • 21㎡
The first flagship store of the ELLE brand from the French fashion magazine ELLE PARIS has opened in Hangzhou. The store features street-facing glass windows equipped with MUXWAVE holographic invisible screens, perfectly showcasing transparent aesthetics. This immersive retail space seamlessly combines brand allure with commercial value.
Emirates Airline · Dubai
M3 • 18㎡
The Emirates Dubai Ticketing Center utilizes MUXWAVE holographic invisible screens to create an innovative window display. By blending transparent aesthetics with cutting-edge technology, it delivers a stunning visual experience and seamlessly integrates commercial value, offering customers a new level of interactive engagement.
Givenchy Flagship Store · UK
M3 • 6.6㎡
The Givenchy flagship store in the UK features MUXWAVE holographic invisible screens, pioneering a new trend in the fusion of fashion and technology. It offers customers an unparalleled luxury shopping experience.
Osaka Drugstore · Japan
M3 • 8㎡
A drugstore in Osaka, Japan, utilizes MUXWAVE holographic invisible screens to create unique window displays. By combining transparent aesthetics with brand identity, it delivers stunning visual effects and highlights the commercial retail value.
PHARMACIE · France
M3 • 3㎡
The French PHARMACIE brand installs MUXWAVE LED transparent screens in their retail storefronts to display real-time product information, enhancing brand presentation. The transparent screens, combining modern technology with clear visuals, attract customer attention, effectively highlight product features, and provide customers with intuitive shopping references.
Under Armour in London, UK
M3 • 36㎡
Under Armour Flagship Store · Chengdu
M3 • 8.4㎡
QIDIAN · Shanghai
M3 • 26㎡
The M3, 26㎡ holographic invisible screen from Muxwave is used in the flagship store of Qidian, a children’s brand at the Taikoo Li shopping center in Shanghai. It showcases the brand’s product features, promotions, and brand story in the commercial window display, while allowing natural light and visibility to pass through. This enhances the interactivity of the window and effectively boosts the store’s exposure and attraction.
KENZO · France
M3 • 6㎡
KENZO · Hong Kong
M3 • 4㎡
The holographic invisible screen from Muxwave is installed in the window displays of KENZO’s global flagship stores, perfectly combining the brand’s fashion appeal with transparent display technology. It makes the showcased products appear to float in mid-air, capturing customers’ attention while creating a visually artistic and interactive experience. This enhances the immersion and attractiveness of the shopping space.
SalonCoopérative U · France
M3 • 4㎡
Suspended above the fruit section of France’s SalonCoopérative U, the Muxwave holographic invisible screen not only showcases the vibrant colors of fresh fruits but also provides real-time nutritional information, seasonal recommendations, and promotional offers, making the shopping experience more convenient and engaging.
Sun&Sand Sports · Singapore
M3 • 21.2㎡
The street-facing glass window of Sun&Sand Sports, a sports brand in Singapore, features a Muxwave holographic invisible screen, vividly showcasing the brand’s energy and dynamism. It captures the attention of passersby and invites them to explore the unique story behind the brand.
VOYAGES · France
M3 • 6㎡
Adidas · Beijing
M6 • 7.5㎡
Moodytiger · Beijing
M3 • 2㎡
Foxtons · UK
M3 • 4㎡
Boss · Germany
M3 • 4㎡
TISSOT · Shanghai
M3 • 13.2㎡
Xinxiji · Macom
M3 • 3.6㎡
E.Leclerc · France
M6 • 15.2㎡
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